In Phocus Podcast Season 6
In Phocus is a regular dissection of the news, issues and trends in travel and technology, featuring interviews with industry executives and entrepreneurs and hosted by PhocusWire editors. Check back weekly for new episodes.
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MOST RECENT EPISODES - SEASON 6
New season coming June 17!
CEO Spotlight: Gonzalo Estebarena of Despegar
Final epsiode of Season 6 - May 6, 2026
Just weeks into his new role as CEO of Despegar, Gonzalo Estebarena is outlining an ambitious vision for the Latin America-based OTA as it enters its next phase under Prosus ownership. Having previously served as Despegar’s CTO and chief commercial officer, Estebarena said the company has maintained its “startup soul” while gaining the scale and resources of a global technology company following Prosus’ $1.7 billion acquisition in 2025.
A major focus is artificial intelligence, with Despegar committing $100 million annually over the next three years to AI development while aiming to triple the size of the business. Estebarena said access to Prosus has accelerated conversations with technology partners and provided Despegar with a “front-row seat” to AI experimentation and innovation.
Expansion in Brazil is a key priority, particularly as Despegar works to become part of a broader Prosus ecosystem spanning travel, food delivery, entertainment and other consumer services. Estebarena described this strategy as targeting “life-decision moments” for consumers.
He also discussed Prosus’ development of a “large commerce model,” designed to predict customer actions rather than words, enabling more personalized offers and communications that drive transactions. The interview also explores Uber’s move into hotels, Despegar’s internal AI projects and the leadership challenges Estebarena faces as CEO.
Rethinking tours and activities distribution with CityUnscripted and Context Travel
April 29, 2026
In this episode, the CEOs of CityUnscripted and Context Travel unpack how distribution in tours and activities is evolving as major platforms like Tripadvisor and Airbnb expand their presence. Nick Whitfield of CityUnscripted argues that while the landscape may appear increasingly commoditized, the reality is more nuanced.
Overwhelming choice and sameness across listings create friction for consumers, opening the door for differentiated experiences to stand out. He points to shifting search behavior, driven in part by AI, as a catalyst that could benefit more distinctive, experience-led operators rather than purely scaled marketplaces.
June Chin-Ramsey of Context Travel reinforces that differentiation will hinge on human connection. As definitions of luxury evolve, she sees a growing premium on meaning and personal attention rather than traditional markers like high-end amenities. Expert-led tours, she argues, deliver something technology cannot replicate. AI and augmented tools may enhance discovery and planning, but they will not replace the depth and authenticity of a knowledgeable guide.
Together, the guests highlight a fragmented but opportunity-rich sector where success will depend on clarity of product, thoughtful use of technology and a renewed focus on human-led experiences.
CEO Spotlight: Jeremy Sampson of The Travel Foundation
April 22, 2026
The conversation around sustainability in tourism may feel more advanced than ever, but real change isn’t keeping pace. Jeremy Sampson, CEO of The Travel Foundation, argues that growing consensus on tourism’s environmental and social impact has created a misleading sense of progress. While awareness has increased, the system itself hasn’t evolved quickly enough to match the accelerating pressures of climate change and global instability. What the industry once expected to face years from now is already unfolding, compressing future risks into today’s reality.
As these challenges intensify, Sampson believes regulation will become a key driver of change, shifting more control to destinations whether the industry is ready or not. He points to initiatives like the Canary Islands’ RegNext program as examples of collaboration between governments and industry to support more sustainable growth. At the same time, reframing sustainability through the lens of economic resilience is helping bring more stakeholders to the table. Still, gaps remain between what consumers say and what they do, raising questions about how success in tourism sustainability should ultimately be defined.
Hotel stack readiness for AI with SiteMinder and Scenic Hotel Group
April 15, 2026
Hotels are actively exploring AI as a strategic investment, with a strong focus on improving guest engagement and operational efficiency. James Bishop of SiteMinder emphasizes that the real opportunity lies in automation, not workforce reduction, but enabling staff to work more productively. Chris Clayton of Scenic Hotel Group reinforces that AI is not a plug-and-play solution, warning against oversimplified expectations. Instead, hotels must carefully identify the right applications to drive meaningful return on investment, recognizing that AI implementation requires thoughtful integration rather than a one-size-fits-all approach.
Both guests highlight that success with AI hinges on data quality and readiness. Well-structured, accessible data is essential for AI to deliver value, while poor data leads to unreliable outcomes. The discussion also touches on how AI can enhance personalization and reshape the role of online travel agencies, all within the context of longer-term technology adoption cycles.
CEO Spotlight: Wendy Olson Killion of Rome2Rio
April 8, 2026
Multimodal travel is quickly becoming central to how people plan and experience trips, according to Rome2Rio CEO Wendy Olson Killion. Speaking in the PhocusWire Studio, Killion emphasized that multimodal transportation—combining flights, trains, buses and more—is no longer a niche behavior but a core part of travel. This shift is reflected in Rome2Rio’s data, where 50% of searches now involve multiple modes of transport. She noted that short-distance travel, particularly within 90 miles, is seeing significant growth, signaling changing consumer preferences and a broader definition of how trips are structured.
Several factors are driving this trend. Regulatory changes, such as European Union restrictions on regional flights, are encouraging alternatives like rail. At the same time, cultural influence is playing a role, with celebrities and influencers reshaping perceptions of train and surface travel. Killion described this as the “surface rising,” highlighting the growing importance of non-air options. Beyond consumer behavior, she also discussed her first year leading Rome2Rio after transitioning from Expedia Group, and how the company is addressing challenges like overtourism. Together, these dynamics point to a future where multimodal travel is not just an option but the foundation of trip planning.
CEO Spotlight: Nishank Gopalkrishnan of Dreamlines
April 1, 2026
Nishank Gopalkrishnan, six months into his role as CEO of Dreamlines, is focused on understanding both the cruise industry and how the company can stand out in a relatively under-digitized segment of travel. Drawing on experience across startups and major players like TUI and MakeMyTrip, he sees cruises as a fragmented market with significant room for innovation. Despite representing only a small share of global tourism, the cruise sector presents a major opportunity to modernize booking and packaging, which he and his team are actively working to reimagine.
A key pillar of this transformation is artificial intelligence, which Dreamlines is embedding into its rebuilt technology stack to drive more efficient and dynamic cruise packaging across both consumer and business channels. Gopalkrishnan also points to AI’s potential to enhance personalization, particularly within loyalty programs, while acknowledging broader industry challenges and his own early hurdles as CEO. Overall, his vision centers on leveraging technology to unlock a more seamless, personalized and scalable cruise experience.
Travel platforms face cost and compliance impact of changing regulations
March 25, 2026
Travel companies are entering a far more regulated era as governments in Europe and the U.K. expand consumer protections to reflect how travel is now bought and sold. Historically, regulations like the Package Travel Directive focused on bundled trips, but new rules extend coverage to services purchased within a 24-hour window, even if booked separately across a single platform. According to Rhys Griffiths of Fox Williams, this marks a significant shift, potentially requiring more companies to obtain licenses and implement insolvency protections. As a result, businesses that once operated outside strict regulatory frameworks may now face tighter operational constraints and oversight.
At the same time, broader regulatory pressures are intensifying. The EU’s Corporate Sustainability Reporting Directive will require travel companies to disclose environmental, social and governance risks, including how climate change could impact demand patterns and business performance. Additional measures like the Digital Services Act are also increasing scrutiny, particularly around online content such as illegal listings. With penalties increasingly tied to company turnover, the financial stakes are high. Taken together, these changes are dramatically widening the regulatory net, catching many travel companies off guard as they struggle to keep pace with evolving compliance requirements.
Ancillaries, AI and agentic: Where is airline distribution heading with Mystifly and PKFARE
March 18, 2026
The airline distribution landscape is entering a new phase as New Distribution Capability (NDC) adoption accelerates and the industry moves toward modern offer and order models. In this episode, Jeremy Jameson, VP of the Americas at Mystifly, and Jesus Monzo Faubel, senior director of flights (west) at Pkfare, discuss how improved servicing and post-ticketing functionality are beginning to drive real operational efficiencies. While adoption still varies across airlines and agencies, both note that the foundation is now in place, with airlines in Europe and the U.S. leading the way through stronger content strategies and distribution approaches, while travel sellers continue to navigate technology and post-booking challenges.
The conversation also explores what comes next, including the growing role of intermediaries in bridging gaps across the ecosystem and making NDC content more accessible. Looking ahead, Jameson and Faubel highlight the importance of data and customer-centric retailing, emphasizing the need for robust data architecture to better understand traveler behavior. Combined with advances in AI, these capabilities are set to power more dynamic, personalized and responsive travel experiences as airline distribution continues to evolve.
Travel in the cloud with Tedd Evers of AWS
March 11, 2026
Migrating to the cloud is transforming how travel companies operate, innovate and serve travelers. In this episode, Tedd Evers, Global Partner Leader of Travel and Hospitality at Amazon Web Services (AWS), explains why cloud adoption is about more than cost savings. While moving away from traditional data centers can reduce expenses and increase operational efficiency, the real advantage lies in the ability to experiment, scale and innovate quickly.
Evers discusses how tools like Amazon Bedrock allow companies to test and deploy different AI models depending on the use case, helping organizations determine when generative AI makes sense and when traditional machine learning may be the better option. This flexibility enables travel companies to build smarter applications while controlling costs.
The conversation also explores how cloud technology is democratizing innovation across the travel ecosystem. From global airlines to early-stage startups, organizations can access the same powerful infrastructure and tools to develop new solutions. Evers shares insights on emerging AI use cases, the role of cloud in shaping future travel technology and how companies can use these capabilities to enhance traveler experiences.
CEO Spotlight: Teresa Mackintosh of Aven Hospitality
March 4, 2026
Aven Hospitality may be a new name, but CEO Teresa Mackintosh is already deep into the company’s next chapter.
Following its 2025 acquisition by TPG and separation from former owner Sabre, Mackintosh has spent the past six months preparing Aven to stand on its own. In this episode, she shares how the company is shifting from long-term strategic planning to rapid, three- to six-month execution cycles to keep pace with technological change.
Drawing on her background in accounting, SaaS and private equity, Mackintosh explains her “three-legged stool” approach to leadership, balancing the needs of hoteliers, employees and investors. She discusses Aven’s immediate investment priorities, including modernizing its platform for AI, strengthening its booking engine, and expanding payments and retailing capabilities to become the commerce hub for hotel partners.
Mackintosh also addresses the fragmentation of the hospitality tech ecosystem, the risks and opportunities of agentic AI, the future of SaaS, and who stands to win or lose in the evolving battle between direct and intermediary distribution.
Tune in for a candid conversation with PhocusWire’s Linda Fox on strategy, AI and the future of hotel technology.
A new age of travel selling: AI, personalization and human touch with Fora and Unravel
February 25, 2026
Travel selling is evolving fast and new players are redefining how trips are discovered and booked.
This episode features Jake Peters, co-founder and chief product and technology officer at Fora, and Maarten van Pijpen, chief growth officer at Unravel, in conversation with PhocusWire senior reporter Morgan Hines. The discussion explores how AI, social media and changing consumer behavior are reshaping distribution.
Fora represents a modern travel agency model, using technology and AI to empower a new generation of travel advisors. But while tech enhances efficiency and personalization, Peters emphasizes that humans remain essential. AI assists advisors, it does not replace them. Like a fitness app versus a personal coach, technology can guide, but human expertise and accountability elevate the experience.
Unravel takes a different approach. Often described as “TikTok meets Expedia,” the company delivers travel inspiration through a shoppable video feed, connecting discovery directly to booking. With younger travelers consuming hours of video daily and turning to platforms like TikTok for vacation ideas, Unravel aims to seamlessly link inspiration with transaction in a self-service environment.
Together, the executives share how AI supports their business models, how social platforms are becoming key distribution channels and what they’re building toward in 2026.
The takeaway: the future of travel selling is not just about AI. It’s about how companies blend technology, personalization and the right level of human touch.
Data and AI evolution in corporate travel
February 18, 2026
Artificial intelligence is gaining real traction in corporate travel — and this time, it’s more than experimentation. In this episode, Marilyn Markham, VP of AI and automation strategy at American Express Global Business Travel, and Mat Orrego, CEO and co-founder of Cornerstone Information Systems, explore how AI is reshaping the sector.
While early chatbots left many travelers frustrated and eager to “scream for a human,” today’s AI-powered assistants are changing expectations. The conversation examines whether corporate travel can combine modern generative AI with deep travel expertise to finally deliver the intelligent, intuitive chat experiences the industry once envisioned.
The discussion also dives into AI’s evolving role in the ecosystem, growing user comfort with AI agents, the shift from experimentation to real-world application, and the critical importance of data in powering what comes next.
As AI steps out from the wings and into daily operations, corporate travel may be entering a new era of intelligent assistance.
CEO Spotlight: Bryan Batista of Skyscanner
February 11, 2026
Skyscanner CEO Bryan Batista is nearly a year into the job, and he’s already uncovered a few surprises about what it really takes to lead one of travel’s biggest metasearch platforms.
Recorded live from the PhocusWire studio at The Phocuswright Conference, Batista joins PhocusWire’s Linda Fox to talk about Skyscanner’s traveler-first mindset, why the company sometimes turns down revenue opportunities, and where it still sees major room for growth in global markets.
Batista also dives into the opportunities and challenges of AI in travel, from the industry’s struggle with personalization to the complexity of building a connected trip. And as questions swirl about whether large language models could disrupt metasearch, Batista explains why Skyscanner believes it can be a key player in the emerging AI travel ecosystem.
Expedia's Ariane Gorin on AI visibility, traveler experience and activities growth
February 4, 2026
What happens when the CEO of one of the world’s largest travel companies spends her weekends experimenting with ChatGPT, Gemini and Perplexity?
You get a front-row view into how Expedia Group is thinking about the next era of travel.
In this episode, Expedia Group CEO Ariane Gorin sits down with Mitra Sorrells, SVP of content at Phocuswright/PhocusWire, to unpack how a long-standing test-and-learn mindset is shaping the company’s AI strategy and accelerating decision-making across the business.
Gorin calls AI Expedia Group’s “third chapter”, following the internet and mobile. And she’s clear: this is not theoretical. It’s happening fast and it’s already changing how travelers search, discover and book.
You’ll hear:
- Why experimentation is now a leadership muscle, not a side project
- How Expedia is thinking about visibility in AI platforms as search evolves
- What “agentic AI” could unlock for the traveler experience
- How the Google Universal Commerce Protocol fits into Expedia’s future plans
- Why tours and activities matter more than ever, and what Tiqets brings to the table
- The role of brand in an AI-driven world, plus updates on B2B growth and Vrbo
This conversation goes beyond buzzwords and product launches. It’s a candid look at how a global travel platform prepares for rapid change while staying focused on what actually improves the traveler experience.
What technology brings to the luxury travel market with Loews Hotels and Skylark
January 28, 2026
Luxury travel is no longer a one-size-fits-all concept. Definitions vary widely by traveler demographics, maturity of wealth and travel style, as Kristie Goshow, chief commercial officer at Loews Hotels & Co, explains, with expectations increasingly shaped by how seamlessly experiences are delivered.
Both Goshow and Mike Greene, CEO of Skylark, point to technology as a critical enabler of modern luxury, particularly in removing friction and supporting highly personalized, proactive service. Phocuswright research shows that high-spending “indulgent explorers” are significantly more tech savvy, reinforcing the role of digital tools in meeting evolving luxury expectations.
Artificial intelligence is already influencing trip planning and recommendations, though Greene notes that truly predictive, anticipatory AI is still emerging. Together, Goshow and Greene emphasize that while technology will continue to elevate luxury travel, it must complement, not replace, the human touch that defines premium experiences.
The travel investment landscape: funding, M&A and IPOs with Oppenheimer and F-Prime Capital
January 21, 2026
Travel startup funding remained tough throughout 2025, with Phocuswright data signaling the year would likely fall below $5 billion after a modest recovery to $5.8 billion in 2024. A few headline rounds stood out, including Perk’s $200 million Series E, Klook’s $100 million and later raises from companies like Ramp, Airalo and Peek, but big checks were otherwise scarce and investors consistently urged founders to extend runway and manage cash as if the next round might not arrive.
In this interview with Linda Fox in the PhocusWire Studio, investors Roopak Pati of Oppenheimer and Betsy Mulé of F-Prime Capital unpack what the funding slowdown means for travel startups and why they still see reasons for optimism. They discuss how AI is accelerating efficiency and adoption across the industry, while also complicating the path for some B2C travel companies as AI platforms increasingly showcase travel booking use cases.
The conversation also explores what’s next, from renewed IPO momentum to the likelihood of stronger M&A activity in 2026. Along the way, Pati and Mulé share what they’re watching, including tech-forward players in corporate travel, and why investors are placing more, smaller bets as winning business models become harder to predict.
CEO Spotlight: John Lyotier of TravelAI
January 14, 2026
Co-founded by CEO John Lyotier and chairman of the board Chris Jensen in 2013, Vancouver-based TravelAI now operates more than 475 consumer-facing brands. The company generated over $268 million in gross booking value in 2024, and the CEO expects that figure to be be closer to $500 million in 2025.
TravelAI is actively pursuing its goal of creating the “web of one,” working towards improved personalization in travel.
In a recent interview in the PhocusWire studio at The Phocuswright Conference, co-founder and CEO John Lyotier discussed the company’s progress and his thoughts on next steps.
“The web of one goes back to the whole concept of can you create a web experience where you have a personalization layer that is only delivering one website to one person. So, this is your website, your experience,” he said.
“The next evolution of that is more or less the ‘web of none,’ where the same information and same data and same content you would create to put in a website is available across any medium.”
To achieve this, Lyotier said another layer—a shared vector protocol—is necessary.
Airbnb as an everything platform
January 7, 2026
During its its third quarter earnings call in early November, Airbnb shared some early results of its experiences and services launches.
At the time, the company said almost half of those booked were not related to an accommodation booking. Meanwhile, 10% of those who booked a service—think massages and private chefs—were totally new to the platform.
Airbnb is “super encouraged” by those results, chief business officer Dave Stephenson said during an interview in the PhocusWire studio at The Phocuswright Conference 2025.
They not only reveal demand for the new business lines but also that the platform can be seen for more than just short-term rentals, he said.
The company's recent marketing initiatives have also been aligned with the launches and communicating the message that users can get more than just an Airbnb rental from the platform.
“It’s not just about the home. It’s really about the trip. It’s about all the experiences that you can have in the community that that you're traveling to. We want these authentic experiences, these authentic stays to get to a sense of the place. So that's where you're seeing our advertising kind of expanding the definition of what it means to be in an Airbnb,” Stephenson said.
He went on to discuss how the company rebuilt its technology stack to enable the sale of services and experiences and allow for the onboarding of different service providers with their own requirements.
Addressing current challenges and looming change in ground transportation with SilverRail and Mozio
December 31, 2025
Connecting the dots of the traveler journey is priority in the ground transportation sector, but tangible examples of connected trip in action are still somewhat “rare.”
Travelers can book a full trip in Sweden, including a train, taxi and a bus, which is working well, but there aren’t many models beyond that, according to SilverRail chief commercial officer Cameron Jones.
During an interview in the PhocusWire studio, Jones said the connected journey is still evolving, as is customer buying behavior.
“There’s this view that a customer might want to book everything in one transaction and one journey and planning experience, but I'm not sure that's the case,” he said.
When it comes to artificial intelligence (AI), tech is already helping with aggregating content and pricing, and the next phase will include purchasing.
“It just makes things simple, and I know, for us, that’s all we ever want is to try and make that purchasing experience simple,” said Nicole Kerr, CEO of Mozio.
Evolution in trip planning and personalization with Nezasa and Mobi.ai
December 17, 2025
The “connected trip” has become a bit of a tired buzzword, but the ability to bundle different trip elements is not less coveted in the travel space.
During an interview in the PhocusWire studio at The Phocuswright Conference last month, Manuel Hilty, CEO and co-founder of Nezasa, and Andrew Boch, CEO of Mobi.AI, discussed the end-to-end traveler journey and the gaps that remain.
While some think of the connected trip as being “top-down,” Boch highlighted Mobi.AI’s context-aware approach to artificial intelligence (AI).
“We think that, when you’re changing your flight, that should be aware of what your hotel plans were, and it should be aware of what the purpose of your trip was. Like when you’re staying at a hotel, the hotel should know why you’re there,” Boch said.
“That sort of context should be preserved throughout the travel experience, and fundamentally, all the downstream suppliers need some method of both understanding that context, ingesting that context and then, hopefully, acting on that context.”
The pair also commented on generational differences in data sharing, AI’s impact, agentic opportunity and more.
How Expedia Group believes AI can improve digital travel marketing
December 10, 2026
While artificial intelligence (AI) is impacting travel marketing, the best use cases are still being determined.
AI-supported digital travel marketing can work—as long as it still has a human touch, according to Rob Torres, SVP of media solutions and retail partnerships for Expedia Group.
In October, Expedia Group released research that examined what content is driving traveler choice. The company showed participants a mix of non-AI-enhanced, AI-enhanced and fully AI content.
“A good percentage of the travelers really didn't mind, and actually, I don't want to say they preferred [it], but they did not mind the AI-enhanced content as long as it did have some human touch in it as well,” Torres said during an interview in the PhocusWire studio.
As responses were positive, Expedia Group determined that content creation could benefit from some level of AI implementation.
Priceline CEO Brett Keller reflects on 26 years at the OTA and industry evolution
December 3, 2025
After 26 years with the company and 10 as CEO, Priceline recently announced that Brett Keller would hand over the reins to Brigit Zimmerman in January.
In an interview in the PhocusWire studio, Keller reflected on his time at the OTA, where he has held several roles including CMO and COO.
His best advice for his successor was to surround herself with the best possible team and be sure to retain them, pointing to the longevity of Booking Holdings leadership team.
Vacation rentals in a spin: Outlining trends, changes and the future of vacation rentals
November 26, 2025
In the PhocusWire Studio, Sharad Sundaresan, founder and CEO of Homescreen, and Eric Goldreyer, CEO of Savvy, discuss how consolidation and increasing professionalization are reshaping the vacation rental industry. Sundaresan explains that consolidation will drive greater consistency, helping operators meet rising guest expectations. Goldreyer adds that short-term rental guests are seeking standardization and, above all, a reliable professional they can contact when issues arise. The conversation also explores how artificial intelligence could streamline manual processes and reduce fragmentation across the sector.
Previously on In Phocus
See all Season 5 Episodes
See all Season 4 episodes
See all Season 3 episodes